Navigating the Auto Market in 2024: If you’re considering buying a car this year, the process should be less intimidating compared to the challenges posed by the pandemic and its aftermath. Inventories have increased, and the pace of price hikes is slowing down. Here’s a glimpse into what the automotive industry has in store for 2024:
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Toggle1. New Car Sales Projections
Anticipate a surge in new car sales, expected to reach 15.7 million, surpassing the figures from 2023. The steady improvement in vehicle availability, after years of shortages, means more options for buyers. Additionally, the slowdown in price increases provides consumers with more negotiating power. Sales incentives, a rarity during the COVID-19 era, may make a comeback, offering buyers the opportunity for some price breaks and enticing financing options.
2. Used Car Market Outlook
The market for used cars is showing signs of improvement. Prices have stabilized, halting the recent decline. However, used cars remain about 40% more expensive than their pre-pandemic counterparts due to ongoing supply constraints.
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3. Rise of Hybrid Vehicles
Hybrid vehicles are set to dominate the market, with their market share expected to rise from 9% to 14% this year. Consumers are increasingly attracted to hybrids due to their fuel efficiency at a reasonable price premium, coupled with a driving experience similar to traditional cars. Hybrid technology, once exclusive to economy cars, is now available across various vehicle classes, including sedans, minivans, trucks, and SUVs. Notably, Toyota‘s Camry will transition to being hybrid-only starting with the 2025 model year, showcasing the widespread adoption of hybrid technology.
4. Electric Vehicle (EV) Trends
While sales of electric vehicles are projected to grow, the momentum is slowing. Expect EV models to represent 9% of total vehicle sales in 2024, up from 8% in 2023. Manufacturers are scaling back future EV production plans as dealer inventories build up. This trend benefits consumers, providing them with more room to negotiate when interested in an electric car. Notably, federal tax credits for EVs have become more generous, with $7,500 now available at the time of purchase. However, fewer electric cars qualify for the credit due to updated made-in-America requirements.
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Despite a temporary slowdown in EV adoption, car manufacturers remain committed, releasing 37 new models in 2024 and a similar number expected in 2025. Government fuel efficiency regulations drive this shift, with automakers aiming to attract brand-loyal consumers to their expanding range of EV options.